Tobias Nicolai

Claus Steinlein for Euroman

“Once I am done as managing director, I have this dream of becoming a team manager for the first team. It will be great to wash and hang up the uniforms and generally make sure the boys are comfortable. I would love to have a spare time job like that in my older days.”

Claus Steinlein, CEO FC Midtjylland

Online here

Client: Euroman

Words: Simon Kirkegaard

Editor: Nina B. Olsen


ORD - new encyclopedia from Politikens Forlag

Photo illustrating the word ‘brother’ featured in new encyclopedia from Politikens Forlag.

“Over 200 significant Danes contribute to a new publication that celebrates the Danish language. What happens when you ask a large number of Denmark’s most interesting voices to interpret a word that means something special to them? That question is the starting point for ORD, and the result is a wild and experimental collection of texts and artworks that are as diverse as the actors themselves.”




Hugorm for Euroman

“Arni said from the start that if we were to start a band it should be called Hugorm. I think it’s something about the viper living on the west coast where the band was founded. And to me there’s also a logic in it being Denmark’s most dangerous animal, and in it a certain moderateness, because the keyword is Denmark - so it’s not that dangerous. But dangerous still, and that really encapsulates the music we make. From the beginning Hugorm has been about raging out, cleaning out and freaking out and to make music that is playful - and perhaps a little bit dangerous” - Simon Kvamm

HUGORM are Simon Kvamm, Morten Gorm & Arní Bergmann.

Client: Euroman

AD: Thomas Bredesen at Twentyten Studio

Words: Benjamin Dane

Editors: Kristoffer Dahy Ernst & Anders Hjort


Anholt Bakery and Garden for Djøfbladet

Break up

Get an education, get a job, buy an apartment, work-work. That was the plan, until Albertine Nordby Rasmussen, Ann-Sofie Antonsen and Solbjørk Buch looked each other in the eyes – and started their careers by putting it on pause. The three friends lived a hectic young life with nights out, friends and an endless amount of work. They made them rethink their lives. And they ended up with a slightly different decision. Now they run A bakery and garden on the tiny island.

Client: Djøfbladet

AD: Håkan Rossing

Words: Matilde Leander



2022 Venice Biennale for 5

This year’s Venice Biennale is asking humanity what future it wants.

It’s the world’s biggest showcase for how art is responding to the world we live in. And in these times of environmental crisis, artists at the 59th Venice Biennale can’t help but turn their gaze to our changing climate and our relationship with nature. This year’s event also includes contributions from indigenous groups that have never been represented here before. The artworks raise a million questions about humanity’s future, but also remind us that in the end, the answers are up to us. 5 explored this year’s show until our shoes wore through, and here we’ve gathered our 10 favourite pavilions.

Online here

Words: 5

Produced with: Marta Julia Johansen & Daiana Contini


Pernille Harder for Euroman

“I think that we should be careful in comparing women’s and men’s soccer too much. You have to see women’s soccer for what it is. Women’s soccer has a lot to offer. We are inclusive and diverse, both among fans and in the sport. You can be who you are, and that, I think, is something you should try to have more focus on when talking about women’s soccer. And maybe a point that men’s soccer can learn a little from.”

Client: Euroman

Words: Teis Jeppe Gørtz

Editor: Nina B. Olsen


Mekdes for Euroman

“What is the best decision you have made?

“All the times I’ve said no. Because I’m so happy with where I’ve ended up today. Even though I said no to some great opportunities, I trusted that I would one day end up where I dreamed of. and now I’m there in a relatively short time, and it means an incredible deal to me to be able to make a living from music and at the same time have the freedom to do what I want ”.

Born in 1998. Adopted from Ethiopia and grew up in Starup near Haderslev. Lives in Kolding with her girlfriend Lærke and friend Mikkel. Has taught herself to produce music, play guitar, bass and piano. Released in 2018 the debut single ‘Right Direction’ and has since released the EP ‘Fly’ in 2020 and the album ‘Greedy’ in 2021. Won in 2021 P3 Gold ‘Talent Award’. Going over the summer on her first festival tour, where she performs at both Northside and Roskilde Festival.

Client: Euroman

Words: Simon Kirkegaard

Editor: Nina B. Olsen

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